Icehotel Creative Experience
A PART OF ICEHOTEL
Icehotel Creative Experience, ICE, was born out of the desire for more people to take part in the narrative power of ice as well as its infinite possibilities as a material. For three decades we have used our experience and the beautiful natural ice from Torne River to help other brands tell their story.
A FROZEN MOMENT OF TORNE RIVER
ANYWHERE IN THE WORLD
Over the years we have arranged ice settings for events in locations all over the world, from Kiruna to Cape Town. We've built playgrounds, exclusive runways, performed with live ice sculpting, had ice events in the desert, created ice art for decoration at international launches, prepared ice for serving food & drinks and much more.
And most of all we have launched ice bars all over the world – both permanent and pop-up bars serving drinks in the rocks of Torne River ice.
Icebar by Icehotel
The concept originated in Sweden at Icehotel in Jukkasjärvi and has developed into an international Franchise brand far beyond Jukkasjärvi.
Icebar by Icehotel is a complete ice experience that arouses all of the senses. All interiors – walls, bar, furniture, art and drinking glasses – are made of natural ice that is harvested from Torne River in Jukkasjärvi, Sweden. These interiors and their contents are kept at sub-zero temperatures to prevent them from melting. To give the guests new experiences, the bar is given a fresh new design once each year. Leading, internationally renowned artists create each new design.
Are you interested in opening the next ice bar with us?
We are always open for new collaborations. We have had ice bars in major cities throughout the years.
Jukkasjärvi | Stockholm | Copenhagen | London | Shanghai | Tokyo | Istanbul | Milano | Qingdao | Oslo
Where will you open yours?
For brands with a story to tell
The iceberg runway – Chanel
2010, PARIS FRANCE
For its 2010 Autumn/Winter show, Chanel is planning an Arctic environment with a monumental iceberg towering over the audience at the Grand Palais in Paris. They need a partner who can deliver high technical knowledge, project management and large amounts of snow and ice - in the middle of summer.
OCR Obstacle Course Race – Toughest Ice
2015, JUKKASJÄRVI SWEDEN
OCR organizer Toughest wants to profile itself with unique and creative competition concepts to attract participants, sponsors and media interest to their events.
King - game launch event
2018, JUKKASJÄRVI SWEDEN
The mobile gaming company, King, is about to launch a new mobile game inspired by Norse mythology, and they want to create an ice and fire adventure IRL to surprise media and youtubers.
A solar-powered run ice pavilion, in collaboration with Volvo
2016, PARIS FRANCE
In partnership with the UEFA European Football Championships 2016, Paris invites all participating countries to exhibit at "Place de l'Europe”. The collaborative project By Sweden* intend to create a specially designed tribute to Sweden and Volvo.
The Royal Nobel Banquet
2018, STOCKHOLM SWEDEN
For the Nobel Prize Banquet, the organizer wants to pay tribute to the Arctic environment and create a consistent theme for the whole event.
BMW commercial shoot
2012, CAPE TOWN SOUTH AFRICA
BMW wants to demonstrate the versatility of their new car by displaying it in several different types of landscapes and environments such as the desert, the jungle and Icehotel.
Live Ice Sculpting on Tour in europe
2014, BARCELONA | PARIS | LONDON | WARSAW | HAMBURG
The city of Umeå are going on a year-long European Tour after being appointed the European Capital of Culture, and the goal is to rouse curiosity of Sweden and the northern space. The city of Umeå needs an attractive environment but also wants to fill the event with exciting interactive content for the participants to take part of.
Photoshoot Kate Moss & Naomi Campbell for Absolut Vodka + Versace collaboration
1997, JUKKASJÄRVI SWEDEN
In the 1980s and 1990s, Absolut Vodka develops a concept based on collaborations with acclaimed, international fashion houses and artists. When it is time for the Versace collaboration, something spectacular needs to be created.
Are you looking for something to take your event to a new level? We have a broad product range, ready to be packaged and delivered to you. You can make our creations your own, by adding your logotype or a special message. We’re the only company that stocks large blocks of natural ice. So you can order them whatever the season. Contact us for price and info about the products.
Discover our ice Products
Order an ice-ogram – A message on ice